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Research has found a variety of behaviors that good leaders often exhibit. If you're interested in how to be a better leader, see if these tips may help! Read More

People don’t buy what you do, they buy why you do it. It's a brilliant concept, yet few companies actually embrace it. Getting to the real ‘why’ of the business was challenging for us, but now that we’ve identified it, everything is changing for the better. Read More

You can’t survive as an entrepreneur without resilience, because you are going to fail at least once, maybe multiple times. That’s the nature of trying something that’s never been done before. Resilience means not giving up, and being energized by what you have learned. As Thomas Edison said, "I ha Read More

Networking is one of the most powerful tools for personal and professional advancement.

Successful people know this: they introduce each other to new business opportunities, help each other’s children land top internships, and invest time and energy into each other’s initiatives. Successful peop Read More

Email marketing is, by far, the most powerful form of digital marketing, with results that outperform everything else, including social media and PPC advertising. Email provides a one on one platform between your business and your customers with no interference from anyone else. The problem with em Read More

Do you get a lot of "pitch' emails showing up in your inbox everyday. I sure do! I get people that I don't even know asking me for favors and wanting me to promote their products or service. I can tell that their emails come from a template because they always say the same thing. They talk about ho Read More

Entrepreneurs looking for investor funding often fail to realize that all money comes with strings. For example, if you have watched the Shark Tank TV series, you probably noticed that the Sharks always ask the entrepreneurs for their intended “use of funds.” Those who respond with one of the wrong Read More

A lot of people seem to think that social media marketing and SEO strategies are two different things. But the two work very closely together in order to boost the visibility of your website. It shouldn’t be the case that you’re focussing on one over the other.

Check out this article. It will he Read More

William Raltson, senior marketing specialist at Chicago SEO Services, says that “People come to your site because they are looking for answers and guidance for THEIR problems, THEIR projects to get the stuff THEY want”.

So, how to identify the needs of your audience? Read on to find out! Read More

Before I got into franchising, the idea of owning a Subway franchise was a hot topic. People from all walks of life wanted in. They saw it as a way to become their own boss with a pretty low upfront investment. Prime locations were gobbled up, and lots of people became multi-unit owners. Hot franchi Read More