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Wishful thinking and intent can look a lot like the same thing. They are similar in that they focus on a future goal or outcome. Something like, Winning the deal, Making the quota, Beating the competition. Read More

They're not your fans or followers: they're your *community*, so think of them like that instead. Incorporating your fans or followers into your brand, listening to their inquiries and making them feel like they matter by adopting their suggestions, featuring them on your page, engaging and rewardi Read More

Last week I delivered a social media training for property managers. There were certain tools that generated a very positive impact. I'll share four with you today. Read More

Whether you’re a successful businessperson, entrepreneur or a rookie to the industry, making the decision to buy a franchise has its fair share of pros and cons. In this post we will top pros and cons that may help you to make the decision, to buy, or not to buy a bar or restaurant franchise. Read More

Switching your telephone to VoIP can save your business money and give you greater flexibility and capabilities in your business telephone system. This article will help you understand the different options available when you're trying to choose a VoIP provider. Read More

Keystone Click sits down with Tim Cigelske of Marquette University to discuss the school's strategy towards social media. Includes details about how Marquette's tweets and posts have gone viral during various times of the school year. Read More

As the U.S. Post Office continues to struggle, mail seems to be on everyone’s mind. In just the last few weeks, I have heard people say that it is high time for direct mail marketing to go away anyway, because it is wasteful and environmentally unfriendly. Why use paper and ink to produce mailers? Read More

Reading these 20 quotes from famous entrepreneurs I am very much aware that the most important thing about what is being said is contained in the fact the speakers are qualified to speak. As Albert Einstein said: "Setting an example is not the main means of influencing others; it is the only means. Read More

Are "little white lies" or deceptive sales practices acceptable.

Take a look and see for yourself! Read More

If your business is hiding out from the recession, think again. Prepare for growth with these bootstrapping methods. Read More