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"You probably get all kinds of advice telling you that you should repurpose your existing content. Just to be clear, content repurposing is taking one piece of your high quality content at a time, and then using multiple channels of distribution and strategic repurposing to spread that content in d Read More

In the following post you’re going to discover the inner workings of what I can only describe as one of the best mailing list plugins available for WordPress right now.

You’ll learn everything you need to know to make a decision and also exactly why I bought it and use it on all of my websites. Read More

Before you are ready to create your Web Marketing Campaign, you want to put together a Creative Brief that will guide your Web Marketing Campaign. You and your client need to sit down and discuss this. So what is a Creative Brief and how do you make one? Read More

It was a matter of life or death, but the problem was 205,000 miles away. Kepner-Tregoe's Problem Analysis to the rescue. Interested? You saw the movie, Apollo XIII, now learn about the real thing. Read More

By going beyond the mere acknowledgment of the culture fit component in hiring to also intentionally reduce the level of bias involved in its implementation, hiring managers can dramatically improve the quality of hire while also maintaining, if not celebrating, diversity. What’s more, they simulta Read More

An update to all Twitter apps brings much-needed ease of use to Direct Messages. A Direct Message read on one device will automatically be marked as read on all your devices. Read More

By providing a more time-effective and insightful approach to learning about candidates, social media is finding its way to into the blueprints of more and more talent recruiting processes. Read More

What do profiles, interactive company pages and the fact that it is better to give than receive have to do with LinkedIn? A lot. Even though LinkedIn is in fourth place among the social media, LinkedIn gives your business message to focused clients if you know how to do create the right atmosphere. Read More

The results are clear: better candidate information, less effort and improved hires. Just imagine the positive impacts on your business, let alone your hiring process. Read More

There are many ways to connect with customers, but which ways are the most effective? Business owners and managers as well as customer relationship experts share their tips on how and where to best engage with existing and prospective customers.
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