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Harness the power of social media and you’ll boost your unique brand and reach your customer base in new and exciting ways!

If you want to build brand awareness, improve customer relationships and build on your current business foundation, social media engagement is a must. Read More

I asked my smart friend how you can ethically run special offers without devaluing your products. They shared their ideas and I think you'll find some inspiration in their words. Read More

Investing in an asset management solution not only provides a tool to record asset information but many solutions include mobile capability – which makes auditing of your assets simple and painless. Read More

Knowing how to build a list offers you a powerful marketing tool. Here is how to use an autoresponder, an opt-in form & a squeeze page to make you successful. Read More

Frequently, behavior that is tolerated in Japan is considered inappropriate in the U.S. Although only a small minority of Japanese businessmen engage in such behavior, when problems do happen they often fall into one of these categories. Read More

We want the best of all worlds: a perfectly designed product with that special customized touch that makes it clear that no one else could possibly have the exact same item. We want to be able to brag that we not only have something just as cool as the kids next door, but that we’ve gone one better Read More

Let’s get real. Common sense pretty much tells us most of what we need to know to get our fans and followers engaged with our social media content. The problem (as I see it) isn’t so much a lack of knowledge, as a lack of time, energy and resources to consistently [...] Read More

A Wikipedia page for the missing plane was established less than eight hours after the flight disappeared, and has grown from just 85 words to well over 4,000, and has been edited thousands of times. And Tomnod, a digital mapmaking company's platform for crowd sourcing satellite imagery, 3 million Read More

As the web continues to shift at a rate that we can hardly begin to comprehend, trends in marketing come and go faster than we can forget them. The latest: meme marketing. Is this something your business should embrace? Read More

From retail to manufacturing, learn the one switch saving small businesses hundreds of hours every year. Read More