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There’s a time and a place to outsource and a time and a place to put your head down and start busting some ass. Here's how to tell Read More

Andy Palmer and Jim McHugh have started and advised many companies. Some start-ups shine, but others are stuck before they start. Why? Read their thoughts. Read More

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving Read More

I have a tendency to leap before I look. The cliche “ready, fire, aim” in my world is “fire, ready, aim.” It gets me in trouble, and thus, I end up making lots of mistakes, backtracking a lot, and in some cases learning the hard way that what I thought was a great idea turns out to be not so great.
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These internet marketing sins may not earn you eternal damnation, but your business will most likely fail if you don’t shun these sins. Pitfalls, mistakes ... Read More

SEO or search engine optimization is the process where webmasters uses techniques to improve visibility and rankings on the Search Engines. You DIY SEO begins here ... Read More

Yes, content is still king in the world of internet marketing. But with the ever changing world of search engine algorithms, knowing what to post and when to post is a challenge most small businesses fear. Here are 4 tips to keep your content timeless against search engine updates. Read More

Trade shows help kick-start your success as a small business owner. Before wasting your money and attending a trade show, learn my useful tips first. Read More

ColderICE got some face time with Anita Campbell of SmallBizTrends.com just before she takes the stage at Social Biz Atlanta. Anita gave us some great tips on building a community for your business or brand. Read More

As life and business seem to be approaching the speed of light, the need for cheap, nimble electronic payments and personal money transferring services has only increased. But if you are using either a bank or a traditional payment processor to move your money, then chances are you’re swooning... Read More