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You know the first rule of content marketing is to think like a publisher, right? Our job as content marketers is to figure out what information or education our target market wants and then develop content to fill the void. It’s an important shift away from broadcasting the products and services w Read More

Checking emails in the morning, I was surprised when I read a newsletter announcing that they have decided to cease operations on February 1, 2013. Read More

You have a fabulous idea for an online business. You’ve done your due diligence by researching the need, target market, and even had the “talk”. You know, the “if only 10 people buy per day, that’s like and extra $2 grand a month” talk.

If only it were that easy. Read More

Contractor Yard Signs can increase a contractors sales leads by up to 70%. Watch the video to see how to increase this by up to 10 fold by adding 1 thing. Read More

Here's a cheat sheet for becoming an epic writer. Learn how to create compelling content with these 6 simple, but powerful ideas. Read More

INFOGRAPHIC -- 7 Facebook Page SEO tips from Nathan Latka’s recent post on the topic for SEOmoz.       Read More

Employees are free agents. As a business owner you wouldn’t sell your customers at a loss because in past years you made a profit. Neither should we expect employees to get better at their jobs without expecting compensation commensurate with their current market value. Small business owners avoid Read More

Franchise Direct just released their franchisee survey, and it's full of great information. This survey is good for franchise marketers, too. Check out the data...it's good! Read More

For anyone working in construction, protecting personal liability is a major concern. Here are reasons contractors should incorporate today. Read More

How to improve your blogging productivity. These tips are beneficial especially for those who are part-time bloggers. Read More