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Three members of our Palo Alto Software executive team offer their answers to the question: "At 29, is it too late to start a business or build a startup?" What do you think? Read More

If your business is building a subscription service, creating a reliable sales forecast is a critical step to understanding how your business will grow and what the key drivers of revenue growth will be.
Walk through the critical components of a subscription forecast, and learn to build your own. Read More

While mentors often do appear in the form of teachers, you will find them in many other walks of life. Perhaps they’ll be family members, friends, managers, the CEO of your company, of a competing company, you name it. Whoever they are, they should be people you feel comfortable turning to... Read More

Delegating tasks to others allows time for you to manage your business, and relieves the pressure of having to do everything. Effective delegation increases the productive output of the company, and allows the organization to prosper. Read More

QUESTION: Should I send out market research surveys prior to approaching an investor? Also, how safe is it to pitch my business idea to an investor?
Here are 5 things investors look for when considering a business... Read More

Garry Polmateer says you shouldn’t bid on every project that comes your way.
His business, Red Argyle, helps small businesses utilize a cloud-based sales program called SalesForce. In the beginning, Polmateer was bidding on every project he could find just to expand his customer base.... Read More

It’s your company—and you’re the one who has the most at risk, financially and otherwise, if it fails. But you’re also in the unique position of setting the tone for what will hopefully be a thriving business.

We asked 12 startup founders: How should startup founders calculate their own salaries Read More

Do you calculate ROI for your small business? It's a useful number to be aware of, for you and your investors.

"In a small business, the uses of ROI could be to measure the performance of pricing policies, an investment in capital equipment, or an inventory investment." Read More

What do you do when a customer threatens to leave your product or service? Some companies don’t respond at all, while others reply with an exit survey. But for early-stage companies, trying to win them back—and learn from their feedback—is often a better strategy. Read More

Five tips on how to hold onto your current employees, and how to hook new employees and reel them in for the long term. Read More