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When we think about growing our revenue, the first thing we often task ourselves is how to get more customers for our business. What about your existing customers? Looking for ways to increase revenue through your existing customers is not only easier, it can be more profitable than spending time Read More

Almost every startup is a virtual team these days, since most don’t start out with dedicated office space, and some or all members of the team work part-time or out of their own home. It’s a small world, so these team members may not even be in the same town, or the same country. Outsourcing is jus Read More

Google+ in early 2013 is way ahead of Twitter circa 2008. And it’s much more important for content creators and marketers than Twitter … and that’s saying a lot. Read More

Do you run an overseas business? Thinking of expanding and selling into the U.S. market?

Because U.S. residency or citizenship is not required, non-U.S. citizens can readily sell into the U.S. However, many overseas business owners aren’t clear on whether they are required to incorpora Read More

It can be scary - shifting from the freelance lifestyle of an entrepreneur. I'm here to tell yo, however, that entrepreneurialism mates (with you) for LIFE. Read More

Forget the long ebooks, the confusing whitepapers, and all of the other advice out there that points you in a million different directions. If you want to be a smart content marketer, just stick to these 4 dos and don'ts. Read More

By Lindsey Harper Mac

In email marketing, less is more. Sending unwanted, too-frequent emails is the quickest way to lose subscribers. Email marketing is the most personal venue for online business communication and you shouldn’t impose on a subscriber’s interest in your business. They signed up Read More

Is President Obama taking lessons from the Putin PR playbook? The Premier of Russia is notorious for ludicrous photo ops and a clumsy PR strategy that includes releasing Marlboro-man style photos of himself to the media. Read More

Even if you know that you should be including social media in your business marketing, when it comes to the implementation, many of you are getting it wrong. You may not realize just how much your efforts are actually cutting in to your income when they supposedly should be increasing it. Read More

Buffer is one of my favorite “go-to” services when it comes to social media management. In this post, we’ll explore the advantages of using Buffer and the BufferApp and how you can get the most value out of the currently available feature set. Read More