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Market research – It is a process of gathering essential information about the preferences and needs of customers. It gives all businesses an analytics into the profiles and spending habits of customers and provides organizations with the information necessary for making right decisions.

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Amazon maintained its position in the number one spot and saw its brand value increase 32%, or almost $100 billion, to $415.8 billion, according to the 15th annual Top 100 Most Valuable Global Brands ranking released earlier this week by advertising firm WPP and research firm Kantar.
And they are Read More

Even in this age of eCommerce there is room for brick and mortar stores to grow and be successful. Here are the tips you can use to set it up for success. Read More

Tech Tools to Help Personalize Marketing Campaigns

80% of shoppers are more likely to buy from companies that personalized marketing campaigns for their customers. Read More

Is your team using unoptimized processes to complete important tasks? Bad idea. Improve them today with Process Street's free templates! Read More

With the nation spending more time at home due to COVID-19, businesses could benefit from tapping into the feeds of the UK's 39 million social media users. Read More

Step by Step Guide to Making Digital Marketing Simple

Breaking down the steps to making digital marketing simple for the new online business in order to build an audience and drive sales. Read More

Every entrepreneur I know finds it a challenge to balance the joys of entrepreneurship against a set of frustrations they never anticipated. Of course, most of you expect that raising money will be difficult, as well as staving off competitors, and handling that occasional toxic customer. What you Read More

To better understand the current plight of the small business owner, you need to take a look at how said small businesses have been affected by COVID19. Read More

How Brands Enhance Digital Interaction With Customers

Understanding how brands can enhance digital interaction with customers to achieve marketing goals can mean a huge reduction is CPA. Read More