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In my role as an advisory board member for several startups, I’m always excited to see that initial surge of revenue from a great rollout campaign. Unfortunately, many passionate entrepreneurs read this initial surge as success, and charge ahead with more of the same passion, leading to a series of Read More

Hashtags are an essential part of your social media marketing today. It does not matter what kind of content strategy you are implementing in the social media. You can hashtag them every time. Nevertheless, not using hashtags is one of the most common mistakes that people make in social media marke Read More

As you prepare the launch of your startup, consider following the old adage of “show, don’t tell” by using an infographic (and a little viral marketing) to illustrate your startup’s value. Read More

The single skill which would make the biggest difference in your professional life is the ability to see what is 'the single most important thing'. If you can pick out from the many bits of information, the single most important thing, then you will be the one who will eventually win. Read More

In this case study, Vanity Planet A/B tested the results of adding Instagram photos to its most popular product pages to see how it would affect conversion rate.
Vanity Planet is an online marketplace that sells beauty, grooming and health products for mindful & savvy shoppers.

In August 2016, Read More

There’s so much to read, it can often be overwhelming to know exactly where to start. Not to mention when you’re busy running a company. That’s why we asked 13 entrepreneurs from Young Entrepreneur Council (YEC) the following question: What business book should be on every founder’s summer reading Read More

Online revenue spikes during the holiday season. So, what’s a small business owner to do? Here are three ways to survive – and thrive – the holiday season. Read More

Starting a small business often involves overcoming a big learning curve. Because of this many entrepreneurs may be wasting time and money by simply not running their businesses as efficiently as they should. However, by knowing where in your operations to look, you could correct the problems and h Read More

Here are 15 early warning signs of an unhealthy workplace atmosphere and some common culprits that might indicate you may have a culture of overworked employees, along with ways to help remedy the situation. Read More

In this episode of Business Systems Explored, Steli Efti reveals the B2B sales systems behind some of the fastest growing software companies in silicon valley. Read More