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Diversity in the workplace will demand a new work culture. Business owners must be prepared for the changes and engage the process or have a difficult time doing business. Read More

E-Commerce means to buy and sell products and services across the internet. E-commerce is growing very popular with widespread Internet usage. Today E- commerce is providing a fast and easy way of exchanging products and services globally. An e-commerce website means your 24 x 7 x 365 days business. You can earn money when you are sleeping. It’s very easy to setup an e -commerce site without inve Read More

Software as a Service is changing the way small businesses run. This exclusive interview is with PointLoyalty a SaaS provider that is taking customer loyal programs from the realms of big business and putting it within the easy reach of all of us small business people!
I hope you'll enjoy this interview, the first of many interviews with the people behind SaaS.
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Is pervasive business intelligence an exaggeration? Should it really be for everybody, or just a select few employees? Hint: if everybody gains, and it's cost-effective to do so, why not? Read More

Sometimes we get so caught up in building our online business that we forget it's a long-term value proposition. What if you haven't got months or even a year? You've got to feed your family now? Then you have to go back into the traditional sales approach... Read More

Comprehensive guide for how to market a business on Twitter effectively. What to do, what not to do, and how to use Twitter to increase your bottom line. Read More

Is it worth spending time to follow Internet marketing news? Of course. Pay attention to the Internet marketing industry news that can help you identify an emerging trend or a dying current practice. There's nothing worse than wasting time on something that could have been avoided with a little industry due diligence. Read More

With a clearly differentiated communications and small business branding strategy in place, time and money are saved and the business, any size business, stands a far better chance of creating a niche and establishing clear preference among a certain group of customers. Read More

The sixth in a series ten posts on sales effectiveness describing the 10 essential attributes B2B sales reps must possess in order to succeed and the 10 opposing ideas that are also essential to success. This post focuses on the dichotomy of a desire to ear commissions vs. the desire to ensure the customer’s success. Read More

This article from Inc Technology looks at how to monitor small business competitors online. The article covers six tools available for monitoring other small businesses online and keeping an eye on what others are doing in your market. Not that anyone these days is particularly hiding what they are up to on the World Wide Web. Still, it can be a great idea to keep up on what other businesses like Read More