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Did you know that over half of adults in the United States now utilize a smart phone to surf the Web? This information makes it even more urgent that you bring your business onto the mobile scene if you have not already.
Even if you are a brick and mortar store, it is imperative that you, at the m Read More

When promoting your business online, the challenge is to make your brand stand out and attract attention when pretty much every other business in your industry is trying to do the same. If you just send out some emails and tweets trying to sell your products, no one will even notice you.
But there Read More

If your small business is backing up WordPress only once in a while, then you’re not alone.
In fact, a survey of 503 WordPress users released March 10 by CodeGuard, a provider of cloud-based website backup services, reveals that 47 percent of WordPress users backup their sites every few months whi Read More

Competitors. Every company’s got them, and without them, we would have no commerce.
But while you might dread thinking about what the competition is up to, it’s absolutely essential if you’re going to help your brand succeed.
Sometimes competitors get a little aggressive. Maybe they copy what you Read More

You may remember Voice, the Adobe app that creates animated videos using your own voice recordings. Now Adobe is releasing a sister app to Voice, called Slate, that lets you create a story with visuals and design elements.
The company says Slate should make creating newsletters and reports easier. Read More

A nearly universal American high school experience is hearing a high school math teacher brag about the subject of math being far superior to English because, “Math does not have exceptions like the English language. One plus one always equals two.”
Higher level math teaches us that, in fact, one Read More

It’s about 10 p.m. on a Friday night and we have a magic window so we can see what three different businesses are doing about customer service.
Yes, Friday night. It’s a big world. There are customers out there who are already in Saturday morning, and others are still working on Friday afternoon. Read More

It was a place for big ideas. Leaders in the small business community gathered for the VIP dinner at Infusionsoft’s massive ICON15 Small Business Conference March 31 through April 2 in Phoenix, Arizona. And none other than Infusionsoft Co-Founder and CEO Clate Mask addressed the group as the festiv Read More

Social media has made communicating with customers much easier. It has also made it easier for customers to communicate with businesses. But not all of those customer interactions are positive ones. Customers often use social media to contact or talk about companies when they’ve had an unsatisfacto Read More

Pay-per-click (PPC) advertising can be extremely powerful for small businesses because it allows you to put your product or service in front of a potential client at the exact moment they’re searching for a solution to their problem. This is the main source of Google’s revenue, which totaled $66 bi Read More