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If you think the concept of “FREE” has run its course and no longer motivates buyers… Think again!

You too can use “FREE” to your advantage.. Read More

Last week I shared examples of actions I’ve taken to help win deals. Now I’m going to share some of the dumb things I’ve done that caused me to lose deals. Keep these things far away from your sales process Read More

While written sales material is necessary and customary, it does nothing to create value for you or for your dream clients. Most of it goes unread, or is simply discarded. Your limited time is better spent developing the skills to cold call and generate interest than by sending material Read More

OneSource deliver a tool that elevates prospecting to new levels. iSell provides Triggers, content and the means to manage and turn them into real value by allowing to spend time executing and leveraging ahead of the alternative in the market Read More

Can you be an Internet marketing expert? Absolutely.

Internet marketing, unlike many skilled trades, surrounds each of us. We see good and we see lots of bad, but we can see it all. That’s really the ironic secrets–there are no secrets Read More

The great things about sales is that allows a number of styles and methodologies to coexist and thrive. So I am looking for your view on these two apparently opposing views on a core sales issue Read More

Too often we trade building the right solution for our dream clients for building a solution for one group within our clients. By not diagnosing the entire organization to discover the ground truth, we often miss the mark with our solutions, risking losing the deal, setting unrealistic expectations, ignoring the constraints that prevent better outcomes, and creating resistance from the very groups we build our solutions to help Read More

They say, “A picture is worth a thousand words,” so a demo must be worth at least 2,500 words or more! Right?

Buyer challenges are becoming more complex. Demonstrating the solution is an effective way to “show” how you can address those challenges. But in today’s sales environment, putting a demo in the hands of the wrong sales people is like an updated version of the old feature/benefit – put me to sleep – death where is thy sting – type of sale Read More

Both your personal development and your professional development are your responsibility. Studying both your success and your failures can help you to identify the principles that enable success, as well as the actions and behaviors that will produce better outcomes. Writing your own personal case studies is powerful and effective way to improve quickly and to produce better results faster Read More

“Nope, it ain’t all ’bout how charmin’ y’all are!”

You smile great! You shake hands great! You dress great! You groom great! You talk great! You listen great! You’re responsible, reliable, responsive and there’s nobody wouldn’t jump to buy what you have to sell. You are irresistible!

But that — the selling part of selling — only gets you halfway there Read More