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It’s fairly common business knowledge that it costs a lot of money to find, target and entice new customers. When you think of how many marketing pitches your audience is bombarded with day in and day out, it makes sense that the average consumer has learned to tune out many of those of messages, m Read More

When a customer phones in to your contact center, the entire customer experience boils down one yes or no question—did you solve their issue? If the reason for the customer call isn’t resolved quickly and completely, then everything else your representative does to improve the customer experience i Read More

The relationship between a company and its customers has always been important, but it seems like delivering top-notch customer experience is getting more critical in today’s market. Interactions between brands and their consumers are becoming increasingly more customer-driven thanks to the power o Read More

When it comes to generating new sales leads for your business, there are two ways to look at it—quality or quantity. Do you want to increase the sheer number of leads your sales team has to work with, increasing the overall opportunity to find a solid lead? Or would you prefer to generate fewer, mo Read More