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Successful entrepreneurs are usually hard-driving, and highly focused on some specific goals, like being the dominant player in a given domain, or the low-priced provider of their product. Yet other entrepreneurs will talk for hours about all their ideas, and how they intend to change the world, bu Read More

Weeding out those who aren’t qualified is easy, but screening the final group for the star performer in the mix is difficult. These three filters to add to your interview process can help. Read More

Distributed staff, as in remote, offsite, or on the beach employees are the great fit when your organization values align. Though for some, like Yahoo’s telecommuters, remote employees aren’t working out.
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If you want to be a successful entrepreneur, it’s not enough to simply brand your business. You also need to consider your own personal branding. You can learn a bit about personal branding from the experts included in this post by Dipti Parmar on Preceptist . Read More

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Today, in this age of pervasive social media and two-way communication, the focus needs to get beyond demographics into personalities. Customer pers Read More

We look at some of the digital marketing laws that exist. Do you know them all? Are you breaking any? Read More

Obviously, it’s important to protect your mobile devices and your company’s data. Here are some essential mobile device and data security tips you can use to protect your small business. Read More

Planning for growth is essential—but scaling your business too soon can spell disaster. Here are five key indicators that it's time to scale your operations. Read More

Your copy should attract visitors and inform them about your brand, but it doesn't stop there! Find out how to brand your company through your copy. Read More

Each and every social media network has its own specific analytics tools. One can easily analyze their marketing campaign or endeavors through these analytics tools. For example, we have Facebook analytic tools that can help one easily monitor their marketing activities on Facebook. The reaction of Read More