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Joe’s fourth book "Content Inc." has just been released in Sep 2015 to rave reviews. He was kind enough to let me interview him along with my book review. Read More

See a list of the most engaging Facebook posts and how to use them to your own business page. Get the most out of your social media marketing with these top tips and tricks. Read More

When building a strategic plan, entrepreneurs must understand their industry and their competition. One way of analyzing these is through Porter's 5 Forces. Here's how it's done.
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Here’s an interesting story regarding the invention of Apple’s iPod.

The engineers at the time had finished the prototype and handed it to Steve Jobs for his approval. Read More

It is important to hire a custom logo designer for your business. After all, you don't want to see your logo everywhere, don't you? Read More

AdWords marketers will have a more customized view of conversion tracking columns starting mid-October 2015. This new set-up will help you to monitor the data that’s most important to you and your business goals.
Here are more details on what to expect from the upcoming AdWords conversion tra Read More

When you’re in a consulting or service -based business model – especially in digital marketing –having robust processes in place is the key to have a sustainable business.

A systematic structure for tasks to obtain certain goals (set of marketing initiatives aligned with campaign objectives) is Read More

Our company participated in the amazing Light the Night Walk for LLS at Angel Stadium of Anaheim! Learn more about the event in our blog post. Read More

For those of you who love negotiating, you know that knowledge is power. Consider using these tips to negotiate a contract when you’re back at the table. You may just get a little more of what you want, so you can walk away feeling like a winner. Read More

Today, when you decide to host a conference call, whether it’s with vendors, clients or even employees, no one questions why the meeting isn’t being held in person. In fact, studies show 33.4 percent of people who attend meetings think they’re usually unproductive wastes of time. So, a well-planned Read More