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Social media impact on SEO is most debated topic among bloggers community, so many studies have been conducted to know the impact of social signals on SEO rankings.

Here I am sharing some of the studies conducted on social signals for your reference. Read More

Deal-making

With the counter-offer things suddenly got very interesting. The deal-maker in Marcus came out when counter-countered with accepting the 20% if he could get 10% of his principal paid back first every year. The 10% would have top priority. On top of that any remaining profits wold be Read More

Gving out gifts to clients makes them think more about us as a company, and it humanizes us.

This year, a client we aren’t currently working with reached out to thank me for the gift. He also brought up a potential project. Coincidence? Read More

Employee Engagement is an ethos, not a strategy
Building an engaged workforce is best when the commitment to engagement runs deeper within the DNA of the company. The engaged ethos is about an honest and sincere belief in the value and ability of your employees and their commitment to the company Read More

Are you having trouble retaining your small business customers? Learn 30 expert tips and tricks on customer retention. It even features our CEO, Deborah Sweeney! Read More

Last week, I read an interesting blog post on the Hubspot Agency blog about the advantages of partnering with another agency when you are starting out and going for growth. The focus was how such a collaboration could mean:

lower costs of winning work
less pitching
work with people Read More

A fantastic example of how brands can make the most of Vine comes from Lowe’s. With its fun "Fix In Six" series, the home improvement brand has found a unique way to present and deliver shareable social content. Read More

Despite the microblogging social media network’s rapid rise to popularity, some business owners are still reluctant to commit to regularly engaging on Twitter. This article will outline the top 10 reasons why your brand needs to be on Twitter. Read More

If you are starting to feel overwhelmed with everything you need to do, that might be a sign that it’s time to pay someone else to accomplish some of your more mundane tasks. Read More

How an organization views the definition of employee engagement can greatly impact on the success of the strategies put in place to improve it. Increasing Human Resources and business leaders understand that the engagement of workforces brings significant financial, business and health benefits to Read More