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So a great social selling tip that will benefit all social marketers, sales people and businesses is to take the time every single day to do the following. Connect to your social network community with news, images, videos, snippets of information. Read More

1234. 123456. qwerty. Password. Are any of these your passwords? If so, you’ve unfortunately got one of the worst passwords of 2014. Are you also one of the 55 percent that use the same password for almost every website you visit? Read More

Your Email’s subject line is the most important factor that decides if it will be opened or not. It is the first impression you have on your recipient. You don’t get a second chance to make a first impression.

Here are 7 tips to craft killer subject lines for your emails. Read More

Businesses today must invest in experiences because that’s what people want. Customers aren’t looking for products, transactions, apps, retargetting, or anything that resembles a traditional cluster funnel.

While I was in London touring WTF, I spent time with Gabriella Laine-Peters and the LikeM Read More

This is a classic story of how manufacturers in America create demand for low quality commodities. They tested the “Fiji” brand of bottled water against ordinary tap water and the results were ……well see it for yourself. Read More

Before he realized that what he actually wanted out of life was financial freedom and the perfect lifestyle, Eddie Yu (@Eddie_Yu) spent three years in the software industry.
Not wanting to spend the rest of his life working for other people, he gave up his job and set about the task of finding som Read More

As a startup investor, I often see business proposals looking for funding that really look like expensive hobbies looking for donations. I recognize that entrepreneurs tend to substitute vision and passion for formal processes, but no discipline or process in building something new is a sure way to Read More

Edelman Digital and the Marketing Institute of Ireland launched the results of #SocialOutlook15 a survey[1] into Irish Marketing professionals’ behaviours and attitudes towards social media marketing. Whilst the vast majority (91%) of those surveyed believed that social media was important to their Read More

There’s an overabundance of public relations agencies and despite their high costs — or maybe because of them — they’re not trusted. If you do hire one, you’ll get no guarantees.
There are 29 million businesses in the U.S., but fewer than one percent are represented by PR agencies.
“When you come Read More

Productivity is imperative in your small business. It leads directly to profitability.
But productivity means different things to different people.
Certainly it involves effectively managing your team and workforce. It includes things like effective time management and good communications and col Read More