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It’s no secret building an email list is important for your business.

A recent study by Capterra found the average return for every $1 spent on email marketing is $44.25.

Email provides a vehicle for turning online traffic into leads.

And leads into repeat paying customers. Read More

Brian Solis is one of the leading futurists/digital anthropologists in business today. Brian shares with us a few key themes covered in his book, including why it is imperative to go beyond focusing on building products and services if you’re looking to create the most valuable relationships with c Read More

Vision Quest is a typical example of what small businesses are like. They are typically started by a technician and not a manager. Larry is a wizard at designing and building sophisticated lighting systems but a loss at management. This eventually results in the company either plateauing or going i Read More

With almost the entire year ahead of you in 2016, what better time to take action and fulfill your own small business dreams? Read More

The vast majority of home-based businesses are sole-proprietorships – according to the SBA a mere 4% of firms based out of a private residence operate as partnerships. And while going it alone may fit the standard idea of a home-based business, running yours with a partner can be a real boon for yo Read More

If you’re looking to increase your bottom line – here are some methods I have used throughout the years … these should get your creative juices flowing.
Read More

Online reviews have long been the concern of internet giants like Amazon and Tripadvisor. Now more than ever online reviews are having an impact on businesses of all sizes.

69% of consumers search for reviews online, with a staggering 88% trusting them just as much as personal recommendations. T Read More

I’ve got a confession to make today.

And it’s related to the ladies who give out samples of food at the supermarket. Read More

Find out what this startup is up to as they completely revamp their software to give their users a better designing experience. Read More

Email is still number one when it comes to blogger outreach marketing, when it’s done right.

Be sure you’ve defined your goal, which is usually one or more of the following:
building brand awareness,
generating a sale,
obtaining a backlink,
surveying,
engaging community or
making an introd Read More