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During a selling interaction, sometimes salespeople get so wrapped up in their product or their pitch that they forget a human being is right there next to them. Read More

If you want to find the happiest people in the U.S., look first to small business owners, a recent survey says. Read the full article in the New York Times small business section along with an exhaustive list of how other workers rank. It's probably no surprise to anyone in this community that small business owners, who can often control their ow Read More

Lehman Brothers, on the one year anniversary of this largest bankruptcy in US history, there are lessons to be learned from this financial system catastrophe. Here they are... Read More

A look at how our own definitions of truth, and what we consider to be truthful and honest, can effect our international business success. Different people, different cultures have different boundaries for what they consider to be truthful. Here is one way to build trust in cross-cultural communication. Read More

When there is a change to any element in your promise to an international client, you need to immediately stop and think of your international client. Usually the your best option is to immediately be honest and upfront with your international client. Here is why. Read More

For more international sales, different cultures need different marketing strategies. This is why cross-cultural marketing is marketing through segmentation. Read More

Social Media Engagement There's a lot of talk about being engaged. In particular in social media we talk about engagement as one of the key benchmarks of being a successful brand, marketer, blogger or personality online. Today's podcast is on what engagement is about. Here's a short list of what engagement is: 1. Complete listening, not Read More

I can't help it. I just can't stand it when a salesperson chooses to wing it instead of Read More

You don't have to settle for being an order taker, take the first step in to selling. Read More

I've written over and over again about the salesperson who talks too much in this blog and elsewhere. Yet, the problem continues. Salespeople have a tendency, I'm afraid, to over-talk. Read More