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In simple words, a project is actually a set of actions aimed at achieving the goal of creating a complex system with specified characteristics within a limited time & with a limited number of resources. The process of achieving a specific goal must be managed and monitored strictly because success Read More

A breakdown of traditional and emerging tactics for making your mobile app profitable, brought to you by Swenson He, your go-to source for expertise on app development, strategy, and design.
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To make social media work for you, you don’t have to be a digital wizard. You just need a structured approach to growing your social media presence on the right platform, quality content, and a few online tools to help you.
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Many owners are reluctant to plan for their departure from the business. In some cases it’s because they are too comfortable with ambiguity (see my previous post.) For others it is because they fear losing control. They believe that setting a final date for their departure, even tentatively, starts Read More

Check out the best business podcasts for self improvement and knowledge building, selected by our team at Process Street. Read More

Business process testing seeks to verify the end-to-end business processes. Learn what BPT is as well as how to implement it. Read More

A Google engineer has refuted claims that most people cannot tell the difference between paid and organic search results.

A recent article on Medium references a study on how many people can recognize search ads. Read More

Are you wondering what some of the brightest minds in marketing think about the future of the industry? Concerned about how marketing will change this year?

Find out what Seth Godin, Mitch Joel, Mari Smith, Michael Stelzner, and other top marketers see on the near horizon. Read More

Investors invest in people, not ideas. Customers buy from people, not companies. Employees rally for a great leader, not a brand. As an entrepreneur, you need relationships to succeed. That means relationships with team members, investors, customers, and vendors. One of the best ways to build a goo Read More

B2B service providers need sales enablement content more than ever to differentiate themselves in a crowded marketplace. This is how to bridge the gap between sales and marketing to ensure your content is on point and effective.

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