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Telegram is a great home for customer-facing bots, with over 200,000,000 active monthly users and an annual growth rate of 50%. It’s a platform that your audience might already use, which reduces friction and encourages adoption. Plus, making bots for Telegram is super easy — the easiest bot creati Read More

The goal of most marketers is to get a high open-rate of their emails, and this is a goal that has become more and more emphasised as the email open-rate has declined over the years. So, how to increase your email click-through rate, considering the trends today? Read More

In this episode, I interview Gini Dietrich, a crisis management professional. She’s the founder and CEO of Spin Sucks, a site that helps businesses thrive with their public online communications. She also hosts the brand-new Spin Sucks podcast. Read More

There's nothing more annoying than when a mistake is made in business that could have easily been avoided.However, when your employees make the mistakes, take precautions before calling them to task. Read More

This risk-adverse approach is something aspiring entrepreneurs would be wise to consider. Embarking on a new venture, the uninitiated entrepreneur is often filled with wide-eyed optimism.
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Monetizing your website. Every blogger’s dream.
Blogging costs money and takes a lot of our time.
There are costs involved with your web provider, domain registration, and website development and plugins.
Check out these tips to recoup some of your costs by monetizing your website today! Read More

Want more quality leads? Who doesn't?

But while the objective of lead gen is pretty straightforward, its execution is not. "Leaks" in your lead gen operation make it the harder it will be to bring in the quality leads you need to hit the most important goal of all: revenue. Read More

If you really want to start a business your way without a boss or professional investor hovering over you, then just fund it yourself or through friends and family, and grow it organically. It’s more possible to bootstrap today than a few years ago, as the cost of entry continues to go down. Accord Read More

It’s very common to see a business scale to a certain point but then reach a plateau that can be very difficult to get out of. To avoid this happening in your business and to keep your momentum going, I believe that you need to keep your business flat. Read More

Ecommerce is a massive sector, with a projected value of $4.5 trillion by 2021. However, without the proper ecommerce processes in place it’s more than easy to fail before you even get close to selling your first product. Read More