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Fake news is a hot button issue right now and one we’ve covered a couple of times at Process Street.

Normally, the discussion of fake news is a roundly negative affair.

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Someone must have slipped the team some hot sauce, because it seems we’re all feeling a little spicy. This week features strong points of view and plain-spoken advice. Read More

Social media advertising is now a core skill that businesses need to master. It sits next to email marketing and content marketing as a core competency that the marketing team needs to have in their toolkit. Read More

Good news: Franchise opportunities come with a number of advantages. Wide market coverage is one of them. That makes business results almost immediate after the launch of the franchise. Keep reading for more advantages. Read More

Any growth marketing that works must rely on targeting the right customers. It's how you systematically and predictably generate revenue. Read more.
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One big thing that startups do differently to big companies is experimentation.

In reaction to the old corporate methods, startups are less like finely tuned money machines, and more like laboratories. That’s partly because of the culture of innovation, and partly because startups have less to l Read More

If you’re struggling with setting up a social media ad campaign, Twitter (NYSE:TWTR) has just introduced a solution right up your alley.
The new Twitter Promote Mode is an “always-on, amplification engine” which automatically boosts tweets and profiles.
By repeatedly promoting tweets, Promote Mod Read More

In order to improve team performance, for the benefit of the organisation and its customers, leaders must follow and teach the success formula. Read More

When it comes to CRM systems, nobody is still ignorant towards their importance inside a business. However, many tend to forget about those areas of a reputable CRM system that might bring plenty of advantages in front of their competitors. A sales CRM system will not only improve a company’s relat Read More

This post will explore some of those common success strategies, reviewing real sales emails and voicemail transcripts that highlight some tested approaches you can use to improve your sales sequences.
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