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New technology markets and paradigm shifts have traditionally been bad bets when seeking investors, since these were known to take decades to develop, and cost lots of money. For example, consider how many years it took for the market to move from radio to television, or fully accept personal compu Read More

The importance of efficient purchase order management Effectively managing purchase orders is a critical component of any business with vendor relationships. Read More

You’ve probably heard (somewhere) how important “location, location, location” is for your franchise business to succeed. Is it true? Find out now. Read More

People make buying decisions that are motivated by their desire to avoid a loss. Savvy marketers know this. Here’s what you need to know about loss aversion and 10 proven loss aversion marketing tactics that can help amplify your marketing efforts. Read More

What does emotion have to do with creating loyal, enthusiastic customers? Everything. Here's a close look at what makes emotional marketing so powerful and how you can use emotional marketing to connect with more prospective customers, create more loyal customers, and increase sales.

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I often get a common question from my readers: What’s the best and easiest link building strategies that works like a charm in 2019 and beyond?

Although we’ve published so many articles around link building at Bloggers Passion, still there are a ton of people who struggle to find the right way t Read More

The question is this: is it more important (for legal reasons, perhaps) to be accurate, or is it more important for practical reasons that your readers understand? Sometimes, clarity is more accurate than accuracy. Read More

For any business, defining a target audience offers an immediate advantage in improving online visibility. Learn to define your business strategy. Read More

People tend to put their trust in big businesses over small companies. This is because people assume big companies generally have more resources and more experience and are therefore better equipped. As a small startup, it can be difficult competing with these larger companies – you may find no-one Read More

n my experience in large businesses as well as years of advising startups, I see far too much focus on product skills, and too little on people and process skills. In my view, this focus on the wrong skill set is the primary reason why over half of new businesses fail in the first five years, and o Read More