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Digital marketing is ever-evolving with the rise of social media and smartphone technology. Knowing some of the most popular digital marketing trends for 2018 is a great way to plan your own campaign strategies that are much more likely to resonate with any audience or demographic you are targeting Read More

Documented processes don’t just save you time, money, and give a consistent method for your team to follow. They make everything you do more reliable and efficient, even increasing project success rate by 70%.
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Just as every friend group has the idealistic Charlotte, customer success managers have their unrealistic customers.

And what happens to these Charlotte Clients? Ultimately, they’ll churn when expectations aren’t met.

That’s why I decided to illustrate the strongest strategies customer succes Read More

Customer Service is a very important factor of your business and it cannot be overlooked or you’ll lose customers very quickly. In this Marketing Eggspert round-up I’ve included posts discussing online customer service, branding, customer service rules, video, remote service team, customer service Read More

By now you know content marketing is more a “marketing mindset” than any individualized marketing method or single campaign.
You no doubt understand the point in taking a strategic approach for a solid direction for your content marketing endeavors.

And, if you’re smart, you even have a written Read More

Not everything is roses. We all face crappy stuff. But, we cannot let these mishaps dictate our lives. If you ever feel the weight of crappiness piling up, I’ve developed a strategy that can help. Read More

Not every businessman makes his best efforts towards achieving success. Here are seven ways to ensure your business a real success. Read More

Business partnerships have traditionally been agreements to drive more transactions than either company could do alone. The new paradigm, driven by disruptive technologies, cloud-served supercomputing, and the new generation of young adults with global empathy, is partnering and giving something no Read More

It is fascinating to see how different blogging platforms have developed during the years. I started out blogging in 2002, using Blogger. The term, blogger, was coined by Ev Williams. 15 years ago, Blogger got acquired by Google. Move back to the future, and we could see battle of the movable types Read More

You're probably losing at least a good chunk of your sales due to this. And it's right under your nose.

Here's the scenario I'm talking about: a customer calls you, and you respond to that two hours later. You might think that's not too bad, but I'm telling you, good luck: you probably lost th Read More