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Artificial intelligence and machine learning have far surpassed the “eye roll” reaction they once sparked…

They have become essential tools for many large e-commerce brands to operate at such scale — and both, while also becoming more advanced, are increasing in prominence with each year that g Read More

According to a recent NPR/Edison Research study of smart speaker owners, 42 percent of people surveyed say it has become essential to their everyday lives, 47 percent say they use it more now than they did when they first got it, and 65 percent say they wouldn’t go back to life without them. And of Read More

This write-up is a personal memoir of my business startup to sale. Hold my hand and walk with me through my incredible 5-year business journey. Read More

Growing pains are a normal part of running a successful small business. That said, these challenges are something that need to be considered ahead of time in order to resolve them as quickly as possible when they do arise. Read More

With burners and beakers, flasks and funnels, the Social Media Lab scientists set out to conduct experiments and get answers - even if those answers challenge our preconceptions. Read More

In my role as advisor to small businesses, I often think of the old joke, “In a bacon-and-egg breakfast, the chicken is very involved, but the pig is committed.” Some business owners claim to be committed, but seem quick to look to someone else to make the hard decisions, or some external factor to Read More

Backlinks refer to the link that a blogger gets when a website is linked to another web page. Therefore, the more a page gets links, the more it gets a higher rank on the major search engines such as Google and others. Read More

This is probably the one and only cartoon I’ve ever done that was totally written by someone else – my lovely wife.
She was telling me about some team building exercises at work and I made a joke about a fight breaking out in the middle of them. Then my wife said “I’ll team build you!”
It was so Read More

Video content is a marketing weapon for small businesses on social media. It's one of the most versatile tactics content marketers can leverage. Here is a list of online tools you can use to create video content for your audiences. Read More

Everybody knows it…

Your ability to make the right decisions without wasting time has a lot to do with how successful your business will be.

So what’s the process for making this possible?

The first part is having something to compare opportunities to when they appear. Read More