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A few years ago I was introduced to Mind Maps. In this post I'd like to share some thoughts I have about where Mind Maps can be used effectively in business... Read More

In a previous life I worked in the transport business. It was an offline time in which the word Facebook could have only meant a truck full of yearbooks and Twitter a new brand of sport shoes or cereal. Here are some thoughts from a now outsider on how the industry could benefit from social media t Read More

Youth entrepreneurship isn’t just about curbside lemonade stands or girl scout cookie sales – thousands of young people across the U.S. are unlocking their entrepreneurial potential with the help of several organizations whose sole purpose is to educate and motivate the next generation of American Read More

Google announced real-time stats are now available from the new beta version of FeedBurner. Here's a screencast to preview the interface and demonstrate how to enable Google Analytics and socialize your feed on Twitter. Read More

One important aspect when marketing your products or services is knowing which customers are valuable to your business. There are different aspects to look at when reviewing your customers and one is looking at the Average Transaction Value.

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Going through my downloads folder, I have discovered almost 50 pdfs, the vast majority of which have yet to be looked at…..sound familiar?

Most of these have come as a result of signing up to someones list, newsletter, etc etc. You know the good ol’ ethical bribe theory. Don’t get me wrong I’ve Read More

eNewsletters are one of the staples in the content marketing toolkit. Here are some ideas on how to makes yours stand out and drive traffic to it. Read More

Five reasons why you should never build a Flash website for your small business. Read More

What’s in the mysterious package? Even if you already know, a part of you is calculating all the possible variations. Is it bigger or smaller than I thought? Is it way more cool than I thought? How much enjoyment will this new purchase bring my life? The sky is the limit when the brown-wrapped wond Read More

Last week while attending BlogWorld I noticed a recurring discussion pertaining to increasing blog readership.  These discussions were part of the session Read More