There are six important steps to writing the perfect B2B marketing lead generation message. Here is the first.
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SusanFantle voted on the following stories on BizSugar
Step #1 in creating ideal B2B lead generation copy.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4282 days ago
B2B marketing that uncovers hot leads & builds involvement.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4289 days ago
Here's a great B2B marketing tactic that helps increase sales by uncovering a prospect's intent to purchase products in your industry category.
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Is data killing your B2B marketing opportunities?
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4296 days ago
Putting personalization data in your B2B marketing to truly connect with customers and prospects? This single oversight can crush your marketing opportunities.
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3 tips for maximizing clarity in B2B marketing copy.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4303 days ago
Here are a few tips to help ensure that marketing copy has a chance of generating the desired response, before it's seen by the market.
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A dangerous oversight in B2B marketing.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4310 days ago
B2B marketing groups spending a lot of money on acquiring new customers may be missing the strategy that makes the bigger impact on the company's bottom line.
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Discovering the true power of personal B2B marketing videos.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4317 days ago
Should sales people use personal, one-to-one videos in the B2B marketing selling process? A recent discussion of this question produced some great insight.
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Why anyone can use video in B2B marketing & why they should.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4324 days ago
Made Hot by: bizyolk on January 27, 2013 9:05 am
There's nothing like video to make B2B marketing interesting, attention-getting and memorable. Here's why anyone can use video and why they should.
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When and why B2B marketing fails.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4331 days ago
Made Hot by: ObjectOriented on January 16, 2013 12:33 pm
Great content may fail because it isn't marketed properly. But B2B marketing can fail, too. Learn when and why B2B marketing can fail and how to prevent it.
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How B2B marketers can make a good mobile impression.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4343 days ago
Making a good first impression in this competitive B2B marketing environment is everything. Here are some ideas on making B2B Websites mobile-friendly -- fast.
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The most popular posts from B2B Marketing Smarts in 2012.
Posted by SusanFantle under MarketingFrom http://b2bmarketingsmarts.com 4349 days ago
Read these five most popular B2B Marketing Smarts posts added in 2012 for a little ammunition on how to improve B2B marketing performance in 2013.
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