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Marketers must be compassionate to their customers pain points in order to create effective campaigns - but can this compassion be taught? Here's an infographic that shows how to create a company culture of compassion and help your business grow while providing more value to your customers. Read More

Perks of Pinterest for Business Social media marketing is set to get more interesting this year. Words and pictures are the new show and tell trends of social networks, and Pinterest is the rising star in the images category. Pinterest is an image based social network which keeps on growing, having Read More

Motivational speaker and trainer Zig Ziglar famously said:

If you can dream it, you can achieve it.

And the essence of your dreams start from those fleeting ideas that you have about your business.

In part Two in this series of Micro Business Ideas posts, five more Hub contributors share t Read More

You could say that ideas are the lifeblood of your business.
They keep you fresh. They keep you focused on what’s not working and they keep you sharp.
In fact, without a regular supply of fresh ideas, your business could stagnate.
Now I’m not suggesting you need to implement everything you come Read More

The Cost of Mediocrity is huge. This article picks up on the theme articulated in Seth Godin's new book - The Icarus Deception. Why is flying too low risky? From the CEO, right across the organization we can choose to create our best art, our best work, or we can get by, make do. But the opportunit Read More

Everyone and their grandmother knows how blogs, Facebook, Twitter, Etsy, and Pinterest connect people who monetize their hobbies with the rest of the world.

Here are 27 other tools that make things so much easier. Read More

You know the saying: “The early bird gets the worm.” Now, I don’t know if you are in the worm business, or if you are even a bird for that matter. But, if you are an entrepreneur, the early time of the morning is when you can get a lot of work done. Here are twenty eight ways you can wake up earli Read More

We don’t talk about breaking up with clients very often.

For those of you that are still in the process of becoming a copywriter or getting your first client, don’t let this scare you.

We don’t talk about it often because it doesn’t have to happen often.

The truth is that businesses grow. Read More

By Dave Thomas

Small business owners come in many different shapes and sizes, including some who choose to have a say in every decision that is made. With that being said, how do you as the owner of a company handle your payroll needs? Do you have someone in your office who oversees the dispensi Read More

For anyone following small business news in Ireland, it seems like the deck is stacked against them. But there are beacons of support throughout the country and one such is the Small Business Advice Programme. In this interview, John McSweeney, project manager, tells us about this business support. Read More