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Motivating employees can be challenging. Offering company-wide raises is an easy fix, but are employees motivated by anything other than cash? Read More

Email marketing is a powerful way to reach customers at low cost. Use these subject lines to make readers open those emails and get the most marketing impact. Read More

You’ve invested in Search Optimizing your website with better content, meta-code, and Social Media links. Traffic to your site has increased, and you’ve even started to receive more calls and orders. What’s next?

The first thing to realize is that SEO is an open-ended process that is never reall Read More

"Have you ever been denied for business financing? If so, you’re not alone. More than50% of small business owners who apply for financing get nothing. Personal and business credit scores are the primary cause for denial."

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On this podcast training experience, you'll learn how to set up your podcast from A to Z with the unique tools that Shannon uses to launch his and his client's podcasts. Read More

You start a blog, create great content and wait for the floods of visitors that will soon become part of your community.

There’s a trickle, but nothing like you expected.

I experienced the same thing and there were times when I thought I was never going to get the traffic that I was hoping fo Read More

I often talk about the B2C world on this blog. But what about B2B brands? There is a lot you can learn from them too.

This is especially the case on Instagram. In this article, I have chosen five companies that do a great job with their content on the platform. Read More

When you finally decide it’s time to send your clients a price increase notice, there are a few best practices to follow to help ensure you and your customers are on the same page about what’s happening. Here's 4! Read More

QR codes have become an effective tool for advertisers and companies because of the smartphone. Customers are able to connect directly with a company’s message or be taken directly to a website by simply scanning the code. Additionally, the simple barcode can be scanned into a variety of smartph Read More

Struggling to create a strategic social media presence – one that allows you to maximize your online marketing efforts? Follow these 47 social media ideas, formulas and shortcuts for instant improvement! Read More