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biz Sugar founder talks about why he launched the site and his tips for entrepreneurs. Read More

Small-business problems accessing capital is anticipation more than actuality for most business owners. In January, the National Federation of Independent Business survey found that "measures of credit tightness have not changed much in a decade. Only four percent of the owners (surveyed) cited the cost and availability of credit as their number Read More

From the page: " Trendspottings does it right. By emulating their approach you can improve your eNewsletter results."

I've got to admit, the visual for this newsletter is really, really, really good. Read More

If you are a business owner, you know how hard it is to connect with your customers on a daily basis. Learn how to connect on a more personal level, and create a culture around your business's brand! Read More

From the page: "If you're running a home based business, chances are your resources are limited. Your challenge is to get business and keep it coming. That's where e-mail marketing can help without breaking the bank. E-mail marketing is a fast and easy way to do the following" Read More

Marketers often entice customers to buy a product by offering a free gift with the purchase. They might, for example, offer a free half gallon of milk with the purchase of Oreos or a pair of tickets to Disneyland with the purchase of an airline ticket. Research at the University of California, Berkeley, however, suggests this approach may not be s Read More

What A/B testing and multivariate testing really mean, and the implications for your test results. Read More

At SXSW, Mark Zuckerberg says the social network has yet to achieve its grand ambition. Plus, the lesson of the Beacon controversy
http://images.businessweek.com/story/08/600/0307_zuckerberg.jpg Read More

A new JupiterResearch and PayPal study revealed that consumers value payment security and payment choice more than rewards when making purchases online. According to the research, when consumers are confronted with two merchants who offer the same product at the same price, the two most influential factors when choosing where to buy are payment s Read More

A new study shows that Mac users feel superior to those who use a PC in just about everything. Their purchases, preferences and habits are different, too. Read More