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On May 25th of 1961, President John F. Kennedy addressed Congress and announced his intention to place a man on the moon, and return him to earth safely, prior to the end of the decade. Goal setting is an art, and an exercise in self belief to be sure. However, it is also a discipline which can be learned, and in the opinion of this author, the g Read More

I was told that every blog needs a "top 10 post" and I thought today would be a good day to write one on a topic that is growing in popularity. That topic is Twitter and how best to use this tool for your B2B marketing efforts. I thought I would take a stab at providing tips on blending a tried and true tool like email with Twitter. Let me know Read More

How can you be more like Lenscrafters and less like Macy's Optical Department? Read on... Read More

Ideas are a dime a dozen. The money is in the execution. Need proof? For Seth Godin's Alternative MBA program, nine attendees came up with 111 business ideas each. But ideas are only valuable when someone makes something happen. What follows are our 999 business ideas, free for the taking. Read More

A lot of us get stuck in inaction —procrastinating, doing a lot of unimportant tasks to avoid the important stuff, worrying about failing or about being perfect, having a hard time starting, getting distracted, and so on. It's time to start forming the Action Habit instead. And it's really not that hard if you focus on it for a little while. Read More

The first flush of New Year's Resolutions has worn off. Are you still on task to meet your goals? Or is this going to be another year where your business runs you, instead of the other way around? Here are 12 things that Small Business Trend's Anita Campbell is doing this year to upgrade her business. Ask yourself if these ideas could apply Read More

Sometimes the simplesta sales techniques provide the best results! Read More

With 2009 shaping up to be a difficult year financially for nearly all businesses, this might be the first year you will need to consider hiring a commercial collection agency. Though there are about 4,000 firms that collect delinquent business debt, picking the right one for your business may mean recovering significant cash that can be injected Read More

Entrepreneurs should be prepared to go after a piece of the gigantic stimulus plan pie. There will be all sorts of small businesses that might be able to take advantage — not just manufacturers and construction firms. It does take some homework to make sure you have proper registration and know where to look for contract opportunities. It's a g Read More

The recession is real and many sales organizations and individual salespeople are hurting. But I have a feeling this video might help get you out of your pity party. Read More