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Increasing taxation on the country's small businesses would plunge the economy further into debt and cause spiralling unemployment, according to a report by the Centre for Economics and Business Research (CEBR). Read More

In business, there are no guarantees. There is simply no way to eliminate all the risks associated with starting a small business -- but you can improve your chances of success with good planning, preparation, and insight. Start by evaluating your strengths and weaknesses as a potential owner and manager of a small business. Carefully consider eac Read More

Here is a discussion along with excellent tips on how to develop email subject lines that help you stay out of the spam filter. Read More

This blog post discusses how to turn satisfied customers into true fans using social media tools, customer service above and beyond, and consistency, among other things... Read More

What's a megatrend, you ask? It's something big. I'm talking really big. Think of a giant unstoppable tsunami of change transforming society as we know it. Think global warming scale -- then apply it to mass human behavior. Think glaciers carving the grand canyon of consumer sentiment. So what are the new megatrends that Adam Kleinberg b Read More

Here's an update on the story of the cereal maker we blogged about the other day. You'll recall that this particular company, now identified as Kellogg's and its Cocoa Krispies cereal, was being questioned for a marketing claim it used in big letters across the front of its box saying the cereal “Now helps support your child's IMMUNITY.” Read More

Believe it or not, it takes a long time to become an overnite success! Once you have chosen your particular home based business, the two most important things to remember are to stay focused and not to get discouraged. Read More

Have you ever really thought about giving your business a wellness checkup? It is a common practice by most of us to spend time and money investing in our own personal health. Read More

Deborah Shane, of Train with Shane, shared these tips in a conversation with me recently. They work. If you're considering entering the social media pool, try them. Read More

Mobile marketing is becoming a big buzzword in business and marketing. I am predicting that it might become bigger than social media? Possible? Yeah! But why should you care as an entrepreneur or small business owner? Read More