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The rising usage of smartphones coupled with the mobile commerce is proving to be a boon for both business owners and the app developers. Read More

In this post, Ben will go through:

* What productivity is
* The pros and cons of productivity as a metric
* What efficiency is
* The pros and cons of efficiency as a metric
* When to use each of them
* The problems and dangers of both Read More

When we read about multi-million dollar corporations, the success, the people behind them, and the vision that enabled them to go from post-it note to world renowned brands we wonder what must go on behind the scenes to make that success happen. Read More

Documented processes are the best way to make sure your business has consistent success. By providing a set of instructions for everything that your employees have to do more than once, you almost entirely eliminate human error from how your team runs. Nobody can misunderstand or forget their tasks Read More

Brand voice guidelines are the editorial holy grail for successful high-volume content marketing teams. Brittany Berger shows how to create them here. Read More

There’s a lot of advice on the internet. Some of it is good, some of it is terrible, and some sits in the gray area between. Read More

In this post, Ben will going to outline the three methods you can use to gather feedback for your company. These are three methods they’ve used in the past as their business has evolved, so the complexity and usefulness of each method is higher than the last.
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Don’t let writer’s block and decreased productivity destroy your content marketing goals. Consider these resources to help kick you into gear and better craft engaging posts. Read More

In today’s world, the majority of businesses and consumers use software-as-a-service (SaaS). If you define SaaS an application that can be accessed through a web browser and is managed and hosted by a third-party, then Facebook, Snapchat, Google — and many things that most people would just call ‘w Read More

Business process documentation can revolutionise the day-to-day functioning of any business, but only if you get it right and implement it in the right way. Read More