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One of my favorite exercises is brainstorming startup ideas with other entrepreneurs. You can gain a lot of value from a fresh perspective. When “pitched an idea” for brainstorming or feedback I tend to go through the same 7 key points and questions each time. Read More

Happy New Year! To celebrate, I’m going to follow a time-honored tradition and invite you to make some resolutions. Let’s figure out a few things you can do to make your Web marketing more profitable in 2010. It’s a good time of year to assess your overall marketing plan, figure out what’s working and what isn’t and focus marketing efforts accordingly. Read More

Local search is only one sliver of the search marketing game, but it is an increasingly important one, and one that is changing rapidly. These days people are going to the web to find local businesses, sometimes more than even the phone book. Having a presence in local search is imperative for any small business, but just as imperative is being able to compete for visibility.
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Performance reviews are a key part of developing a great team. Done right, performance reviews can inspire your people to achieve greater heights, get them focused on business goals, and bring out the creativity in them. Read More

Competitive intelligence is an increasingly critical skill. The economy has made the business environment more competitive. However, the increasingly social Web is big factor.

Companies (your competitors) are leaking more information than ever into social media channels. Snooping on these dropped hints and disclosures can give you a big strategic advantage.
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Analysis paralysis is just one of my procrastination challenges. A couple of other things have caused me to have to make an effort with my productivity. See if they are familiar to you and your own productivity issues:

-I have a compulsion to fix things
-I never think I have done enough

Do you have the same problems? Read More

Every discussion of social media begins with someone telling you that you need to start any social media campaign or program by listening. Maybe you find and follow blogs from industry thought leaders to understand the social media landscape in your niche. But once you start tweeting, blogging and creating content on the social web, it becomes even more critical to listen for mentions. Read More

If you want to be a bad product manager, release all of your features at once. If you want to be a good product manager, save some features for later. Here are the three reasons why you should do so. Read More

One of our top performers called me to her cube today and said, “Doyle… I need your help. I was supposed to get a final decision today from a big account I’ve been waiting on. Although the prospect promised to call me… she didn’t. I’ve tried calling her and haven’t been able to reach her. It’s the end of the day, and I’m writing her an email. Can you read over it and tell me what you think…”

I Read More

A reader asks: “My question is how do we value a company with no sales? I understand it’s an arbitrary valuation but is there anything we can possibly base it on? Is there a “default” valuation for companies in a seed round?” We’ll answer this question with some questions (and answers) of our own. Read More