Another survey has surfaced that shows white papers to be most effective in their ability to influence key business decision makers. The results are courtesy of Eccolo Media, an industry marketing analyst that publishes an Annual Report called, "The Technology Collateral Survey Report". To access this report, please follow the link above.
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WhitePaperPundit voted on the following stories on BizSugar
New Study: White Papers Still Most Influential Collateral
Posted by WhitePaperPundit under Online MarketingFrom http://www.whitepapercompany.com 5300 days ago
How a Short Attention Span Leads to Poor Communications
Posted by WhitePaperPundit under Online MarketingFrom http://www.whitepapercompany.com 5302 days ago
Think texting doesn't have an impact on your business communication skills? Think again. A new study shows that there is a link between short attention spans and poor business communications.
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The Friday FREE White Paper List: Week of 9.14.09
Posted by WhitePaperPundit under Online MarketingFrom http://www.whitepapercompany.com 5305 days ago
The Friday FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper is completely FREE and does not require either email registration or any other personal information. This is a great way to review white paper examples and learn new techniques. This week features a white p
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Three Reasons to Stop Using Numbers in Your Titles
Posted by WhitePaperPundit under Online MarketingFrom http://www.whitepapercompany.com 5309 days ago
At first it was a cute idea. Now it's become commonplace. Are you tired of seeing countless numbers of white papers, articles, and blog posts using numbers in titles. This blog post will provide "three" reasons why you should wean yourself off this bad habit.
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The Friday FREE White Paper List: Week of 09.07.09
Posted by WhitePaperPundit under Online MarketingFrom http://www.whitepapercompany.com 5312 days ago
The Friday FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper listed is completely FREE and does not require either email registration or any other personal information. This is a great way to review several white paper examples and learn new techniques from hundreds
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So Many White Papers! How Will You Compete?
Posted by WhitePaperPundit under Online MarketingFrom http://www.whitepapercompany.com 5316 days ago
Now that white papers have become as common as websites, how are you going to create a unique differentiation for your organization?
If you think creating some inexpensive 'all text' white paper is the answer then guess again. This article will provide you with some tips to create a unique and compelling way to differentiate your white papers
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The Four Challenges for Today's 'Short Attention' White Paper Reader
Posted by WhitePaperPundit under Self-DevelopmentFrom http://www.whitepapercompany.com 5324 days ago
Has technology made our lives easier or more difficult? Some might say that we can get ten times the work done today than we did 50 years ago. Others will say our ability to read detailed information has waned compared to our parent's generation.
This post on the WhitePaperPundit blog provides four current workplace challenges that get in our
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The Friday FREE White Paper List: Week of 08.24.09
Posted by WhitePaperPundit under Social MediaFrom http://www.whitepapercompany.com 5327 days ago
The Friday FREE white paper list is a way to review over 40 new white papers each week without submitting registration or personal information. The list is made up of white papers submitted via Twitter and is posted each Friday. It is a great way to review white paper examples and learn new techniques.
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Five Ways to Increase White Paper Exposure
Posted by WhitePaperPundit under Online MarketingFrom http://www.whitepapercompany.com 5329 days ago
A lot of people think that Social Media sites like Twitter are nothing but a bunch of babble with no inherent value. But a small percent of Twitter Tweets actually show good "pass along value".
In this post on the White Paper Pundit blog, you can learn five ways to leverage Twitter and gain additional exposure for your white paper.
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Which is Better: White Paper Freelancers or Agencies?
Posted by WhitePaperPundit under Customer ServiceFrom http://www.whitepapercompany.com 5330 days ago
The comparison between freelancers and agencies is a discussion that has been conducted since the dawn of the industrial age. In just about every facet of business marketing and operations, businesses have always made the comparison between the two entities based on a variety of factors such as cost, creativity, and effectiveness.
Now the discu
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