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Are you getting the traffic to your website you deserve? You might have terrific visuals and engaging content but there is a key element that could be affecting your conversions. That would be the call-to-action. You can improve your call to action by following these helpful tips.
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It's time to raise your prices to stay in business, but be sure to create a selling price that your team can believe in. If your employees don't buy your prices, neither will your customers. Follow small business expert Ellen Rohr's 4-point plan on how to get your team on board. Read More

Setting up new businesses and the success of those businesses is naturally affected by the level of experience that franchisees bring from previous years spent learning, making mistakes, and innovating in their professional and personal lives. Read More

When you really break the internet down into basic principles, it’s fundamentally about “information sharing” and “connection”. With this in mind, there are all kinds of platforms out there that allow you to share your content and, equally as importantly, target who you share it with. Read More

Being spiritually minded does’t exclude you from being an entrepreneur. Start your own ethical business and reach more people impact more lives and operates with integrity Read More

Google is the gift that keeps on giving to businesses. Google provides dozens of tools and applications designed to help your business grow. Read More

You're a hammer? Everything looks like a nail. You're a marketing person? The bean counters and the geeks look like bad guys. Influency is seeing they aren't. Read More

How To Be A Successful Blogger As a blogger there are many ways to be successful (make money) and there are many ways to do it badly. When I first started blogging, I pretty much did it all wrong. I had some success which brought me some attention and money, and of course I jumped.. Read More

Psychology in business is an important and often ignored aspect of the overall health of a business. A business owner or manager cannot open the yellow pages and look up a Business Psychologist and, if you could, what kind of couch would he have for a company?
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Content creation is an essential component of a B2B online marketing strategy today. B2B decision makers turn to the web to find information on the products or services that you provide. Before making a decision that will impact their entire company, and likely take a significant amount from their Read More