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Now that mobile is coming to the forefront of marketing and Web development (to say the least), applications are naturally becoming more and more important. Although this used to be somewhat advanced and even confusing in the past, the latest mobile technology has made it possible for virtually eve Read More

This idea came from a conversation during a family visit, and I must admit, I’ve been working from home as my own boss for so long that I’d forgotten what this feels like.
So many times I returned after a week relaxing somewhere only to find that I was going to pay dearly for the time off. Stacks Read More

Earlier this year, Zendesk, a cloud-based customer support platform, and Facebook announced a partnership allowing businesses to engage their customers via Facebook Messenger. Companies can send order information and interact with their customers on Facebook Messenger, via an integration with Zende Read More

Since adopting cloud for their businesses, 93% of companies saw at least one area of improvement in their IT departments while 52% reported an increase in the efficiency and utilisation of their data centres. Cloud has certainly become the default way to run applications. Read More

Studies have shown that those companies which create a documented content strategy plan tend to do better than those that don’t. Many businesses however just don’t bother, having perhaps just a verbal plan in place or one that doesn’t vary much from week to week.

Companies that do create a docum Read More

One of the most memorable experiences we had was dining at a Michelin-starred restaurant, Le Table de Patrick Raingeard. While sipping my champagne and feasting on perfectly cooked duck, I reflected on what a good job the restaurant had done to ensure our customer experience was elevated. Read More

Shazi Visram is the founder and CEO of Happy Family, a premium organic food brand. Visram knows how complicated and confusing it can be to build your own company and offers her advice on how to make it more enjoyable. She has created this list of 5 tips to help hopeful entrepreneurs navigate their Read More

Google has announced changes to Webmaster Tools designed to help marketers and webmasters gain a deeper understanding of how users find their sites. The new reporting feature replaces the Search Queries report which the search giant says has been the most used function in Webmaster Tools up until n Read More

Ah, productivity!
It’s the key ingredient to so much small business success. As a small business owner, you are always trying to figure out how to do more with less.

#SMBTalk Twitter Chat Details
Who: Small Business Trends CEO Anita Campbell (@SmallBizTrends) and SVP, Global Head of SMB Produc Read More

In the modern digital marketing world, there seems to be lots of confusion surrounding search engine optimisation and content marketing. Some say that SEO is better at ranking a website on the first pages while others believe that content marketing is the more effective way to rank higher on search Read More