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"How we spend our time is a key strategic decision. That's why it's a good idea to create a to do list and an ignore list. The hardest attention to focus is our own.

But even with those lists, the challenge, as always, is execution..." Read More

Should your employees use social media? When and how? Can you 'trust' them to say the right things? Does your legal and HR department need to be involved. Here's 3 steps adults can use to create a social media policy everyone can live with. Read More

Here's a list by Paul Sloane of the 10 Most Common Failures of Bad Leaders. See anyone you recognize. I saw myself sometimes in some of them. But the sightings were fleeting and destined to be less as time goes on, I hope. Read More

Anthony Iannarino interviews Tom Peters on his new book, The Little Big Things: 163 Ways to Pursue Excellence. Tom talks about brand you, the little big things in sales, the value of business acumen, the politics of change management, and Twitter. (Part One) Read More

What makes a leader? What are the principles lived by effective, inspiring, leaders? Leadership skills are critical in a startup or small business, maybe even more so than in a large corporate organization. Here are principles that every leader should follow. Read More

Barry Moltz, author of BAM! Bust-A-Myth: Delivering Customer Service in a Self-Service World, answered that question recently. Who better than Barry to answer this? His book, a great book, lists 19 customer service myths. And he busts them all. But these were his 3 favorite myths. Read More

The following is a list of guidelines and rules that can be used to help entrepreneurs collect, develop and use customer testimonials in their small business marketing. It's important to use testimonials the right way because it's definitely frowned upon to use a testimonial in a misleading way. Read More

Steven S. Little, author of Duck and (Re)Cover: The Embattled Business Owners Guide to Survival and Growth, shared three ways business can rise above the turbulence in this economy. Read More

If you have to develop Wordpress themes on a regular basis then I have no doubt that you too have experienced the tedium that goes with re-writing the same code over and over again. It doesn't matter how excited you are about a new project or even how much you love web design, having to repeatedly d... Read More

When done correctly, direct mail can be a highly effective resource for entrepreneurs and small businesses, even when working together with email marketing. Here are 23 ways your direct mail may be failing you. And although there is talk that the U.S. Postal Service is going to cut down the number of days it delivers mail, entrepreneurs will still capitalize from direct mail to grow their busines Read More