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Content marketing that connects with audiences and earns a high level of organic promotion isn't an easy task. One of the important aspects of setting your content marketing campaign up for success is choosing the best format for your content. Read More

In this cattle drive of digital marketing it is easy to get trampled amongst the hooves of the masses. The pasture is astronomical in size and you may feel like a speck on a “patty.”

How can you stand out in the stampede? Read More

Consider what and who suffers while you try to feebly grasp on to every responsibility, system and process.

At what cost do you realize that it isn’t prudent nor an effective solution to retain every job function in your company? Read More

Mining your infinite online follower audience is a low-cost way to propel your small-business brand into the global digital world. Establishing your brand with social media allows you to cultivate relationships as well as strengthen existing ones. Your social media efforts can lead to brand recogni Read More

While everyone else takes the long way, you and your shortcut get to breeze right through, skipping a few steps and feeling pretty smart doing it.

Finding a good marketing shortcut feels especially great, considering all that we marketers have to do in a day. Read More

There is a sense of pride over being able to state that we worked an exorbitant amount of hours this week, last week, or last month. I know because I’ve done it in the past, and probably still do it *sigh*. Saying you worked a 60 hour week is indirectly telling the listener how busy you are. Read More

Even though social media has been a largely positive influence on the world of content marketing however, there is still a degree of reticence to be felt in certain circles. The reasons for this reticence however are generally based on false beliefs that have been backed up by popular social media Read More

Boost social media lead generation by gating content, amplifying your audience with social ads and optimize social ad conversions with Google Analytics. Read More

The hectic pace of operating your own business is both very exhilarating AND overwhelming at times. You want to develop your company to be your dream “job,” resonating with your passions and goals while creating a sustainable income. Most business owners are more prone to think, “I can do it all my Read More

What is stopping you from partnering with a Virtual Assistant? Delegation is a key facet of growth, time management and productivity.

"My executive assistant has become key to my productivity. With someone to attend to administrative details, I can focus on building my business." Read More