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A recent article I read published on DemandGenReport “New Study Supports Payback Of Lead Nurturing, But Raises Questions Over Touch Count” made me question “how much is too much when it comes to the multi-touch approach of lead nurturing?” The study conducted and published by published SmartLead which you can find and download here published some Read More

Not ready to talk to voicemail during a sales call? This is a pretty funny extreme case of being completely unprepared to leave a message. Read More

Is your ego getting in the way of making you a better salesperson? Dave Kahle discusses why having your own "style" might be holding you and your organization back. Read More

Perhaps salespeople overuse eamil in customer communications because it's so easy to use. Read More

The author explains the critical importance of relevance in a sales presentation. Read More

Salespeople need goals, but given the amount of unknowns with the present economy, setting realistic goals is no small task. In this post, Dave Kahle lays out some basic assumptions you can make when setting your goals this year. Read More

Struggling to find a job using your more traditional online methods? This post discusses how you can use Google as an incredibly powerful job search tool. Read More

The Cleveland Plain Dealer asks this great question... Read More

A blog post discussing the importance of online marketing to offline marketing and vice versa. If you think doing one in isolation is enough, this article may make you re-think your approach. Read More

Whether it be getting out of debt, running a marathon, taking a much needed holiday or simply getting in shape, we all have goals. Yet whilst we do have them, and we would love to achieve them, life or other priorities sometimes get in the way. Whatever the reason for this may be, it's no secret that goals can be difficult to work towards and a Read More