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As a small business owner or solopreneur, cultivating customer relationships is a vital part of doing business, but not everyone is so successful in this area. The strength and longevity of your customer relationships... Read More

A more effective way to sell involves a simple three-step process: ethos, pathos, and then logos. Just in case your Latin is a little rusty, ethos, pathos, and logos are the three corners of Aristotle’s “Rhetorical Triangle” – the use of language to persuade. Ethos is credibility, pathos is empat Read More

If you don't attend to small business legal issues you will wind up throwing more money out the window than you bring in at the door, as the saying goes. I wanted to recommend this list of legal tips for anyone who has not yet read them. They can be a tremendous resource, and, I think, open your ey Read More

Finding awesome free stuff makes anyone happy. Here's three free SEO tools you may not know about that can reap rewards for your online marketing immediately. Read More

As an SEO, nothing is more disheartening than losing a client to a company that you KNOW is not going to do a good job. This happens all the time, unfortunately because people simply don't have the knowledge to separate the wheat from the chaff. This post is the first in a series to help the novi Read More

DimDim is easy, open and affordable web conferencing and webinars and resembles other online meeting tools such as Webex, GoToMeeting and even Skype.

It doesn’t sound like a great marketing ploy to advertise a very smart idea with a name like “DimDim” – the name sounds like a vicious insult from Read More

Another year is ending, and many people are reconsidering their health insurance coverage. And, of course, many employees are seeing an increase in their premiums. Faced with rising health care costs, it is not surprising that many are beginning to think about Health Savings Accounts. Read More

Despite the all the intelligence Google can muster, it's still a good idea to fix your duplicate content problems. It will play a role in which pages the search engines spider and index, as well as how many they index. These are both critical to getting visitors to your site and presenting them to Read More

As Jakob Nielsen concluded: “When it comes to customer relationships, newsletters must be seen as a long-term investment: they work their magic over time.” Read More

The entrepreneurship world is not an easy world where you can just go in and achieve success overnight. No, before you can win in a big way, you must surely face the grudges. No successful entrepreneur can tell you that he or she didn’t face any grudges before achieving success in life.

I’m not Read More