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The key things to keeping a sales cycle shorter is a clear plan for each stage of the cycle, the willingness to let opportunities go, and focusing on the buyers buy cycle. Read More

In a strong economy just showing up to play is enough to achieve your sales objectives. In today's economic environment sales leaders are facing sales force downsizing and poor sales rep morale. Sales reps are frustrated by longer sales cycles, dropping demand, unrealistic quotas, concerns about declining income and losing their jobs. The key t Read More

Well the first 100 days of the Obama Presidency have come and gone. Regardless of your political leanings you have to give the Obama administration some credit. We will avoid the next Great Depression!       Read More

We're visual people and we often make purchasing decisions based on an image alone. Our vision is our primary sense and we rely on it to make quick assumptions about people and products. This means image can play a strong role in both the branding of your business as well as your profitability. Here are a few ideas on how to use great visuals to m Read More

There are a lot of practical ideas to help any start-up market their new business on a limited budget. To get you started, OnStartups.com has put together 21 Tactical Tips From The Trenches. Read More

Astronaut Mike Massimino, who blasted off for space from Cape Canaveral on Monday, sent out the first tweet from outer space. He's known on Twitter as @Astro_Mike. This example shows how Twitter is trafficking off of celebrity and newsworthy events. Read More

What's SHOP? It's a bill in the Senate, supported by Democrats and Republicans, unions and businesses, that would make it easier for small businesses to provide health insurance to their employees. Read more about it here. Read More

Ever wondered why your customers choose not to buy from you? I'm talking about the good leads, folks who fit your target market to a tee, people for all intents and purposes should be buying. I believe there are four reasons these people don't buy, work on these and you'll go a long way in converting some of those customers who are currently going Read More

Are you looking for ways to minimize increases in long-term staffing commitments, yet want to position yourself for growth once the economy recovers? Outsourcing is a great way to create flexibility while meeting current demands in the organization, particularly in small and mid-sized businesses. Read More

With all the press and buzz about Facebook, Twitter, and other social networks, one site not commonly known as a social networking site has emerged as just that. With recent social features (and new ones coming with regularity) YouTube is quickly positioning itself as the respected social site for small business. Read More