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How does cost per click change with average position and the number of words in the searcher's query? Read More

Google Analytics filters allow you manage and segment your incoming data giving you increased insight for your website. Google Analytics filters can be created for internal traffic, capturing sub domains, rewriting URLs within your reports, gaining a better understanding of referring keywords and even the exact page on Google where your traffic ca Read More

In software publishing, as much as anywhere, the web continues to change the business landscape. Retail markets go down in a double-whammy of technology trends plus macroeconomic factors, users look to leave it all online instead of install it from a CD, the rich get less rich and the newbies keep growing. Read More

Colleen Stanley shares 3 must-dos before jumping into sales. Use these strategies to develop an effective sales strategy that will result in less stress and more money. Read More

News of a newly released research report from Raintoday that's mandatory reading for professional services marketers and business developers. Read More

David Batup raised an interesting question on the Sales Best Practices group in LinkedIn. He posed the question: As a sales manager, what would your top 3 activities be?" I couldn't limit myself to 3, but my response is below: "Nice question: Strategically: 1. Make certain you have a strong sales process in place, everyone understands why i Read More

I get complaints from both sales people and managers on the topic of coaching. Sales people don't feel they are getting the coaching they need---their managers don't have time. Managers, don't feel they are providing the coaching they should---they don't have time (and they don't know how to--but that's another post). Read More

With the economy the way it is, we have a choice sit and cry, or step up and gain. Here is input from three different experts in sales. Read More

If you thought about giving up on your business or sales goals for 2009 - you have to read this article! Read More

I invented a new word to describe people who look very busy, but don't accomplish very much. Are you a "hamster?" Read More