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Eden is rated Number 4 in the paid for Visitor Attractions in the UK. To date more than 4 million people have walked through its gateway. It is most proud that it is changing people's perception of the potential for the application of science and indeed, the public language of science as well as living up to its mission to play a massive part in Read More

The most challenging aspect of being in a start up position is that the management team will be under constant pressure to think both strategically and tactically. Our experience says few people are good at both. Read the full article on cmypitch.com Read More

This is no surprise - Olympic champions don't reach their pinnacle of achievement without a deep love of their sport, and when they can no longer stand the thought of training, they retire. So, regardless of whether you are a potential buyer or current business owner, don't let your ambition to become your own boss lead you out of the frying-pan Read More

Learn from the movies: a powerful backstory can give real credibility to your value proposition. Read More

How a cable company is using something very similar to Reagan's 1984 "Morning in America" campaign in their current commercials. Read More

Sales qualification should not only be about focusing on the right leads but in qualifying information throughout the entire sales process so that you can learn and improve. Read More

Clients who view you, their business advisor, as a friend are at least twice as likely to be engaged in the work you do and be satisfied with the results you produce. Take stock: how many clients can you call “friend”? Read More

Doing the right things at the right times matters, if you want to sell more. Read More

With the inauguration of the 44th president of the United States of America there is a reminder from two former presidents of what each of us can do to help get us out of this recession... and a reminder of the most important profession that needs to be on top form. Read More

It's not a secret that there are many different communications styles. Sometimes I'm tempted to think that they are as many as the people on the planet. It's such a wonder that we connect at all. What gets us on the same page are usually the rituals within communities. We build communities with each other and within other entities - like social Read More