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Content analysis is a marketing task that’s never really complete.

You need to come back to your old content again and again to see what should be updated, which new visibility opportunities can be pursued and how to better optimize it for more conversions. Read More

The road to startup acceleration is paved with success stories; but not all startups survive the trial-by-fire of startup accelerators. Read More

The following is a guest post by Deepti Jain, an engineering student who has a knack for writing and is currently working at AeroLeads as a content writer. Read More

Every business wants to get the most out of its resources. Apart from making more profit, companies constantly strive towards reducing overall operational costs.
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You must document the set of required values and behaviors officially and make sure to educate your team about it thoroughly. It is a very important prospect of any work place culture to keep your employees motivated for higher performances. Read More

Assigning team members to their tasks is a duty which is as vital as it is tedious.

Everyone pretty much knows what they should be doing, so there’s no need to directly assign them to everything when you could be spending time on more important tasks, right?

Wrong. Read More

In 2019, successful selling is as much about research and targeting as it is persuasion and rhetoric. There’s so much noise crowding email inboxes and too many “unidentified numbers” appearing on phone screens — breaking through requires a careful approach. (Who could be calling me from Plano, Texa Read More

How can artificial intelligence and automation transform HR? With the rise of AI tech, this article explores some of the changes we can expect to the way the HR process works. Read More

Friends trust friends more than they trust you. Word of mouth marketing is your ticket to leveraging that for your company's benefit. Read More

Employees are vital to any organization; making sure their information is managed properly is just as, if not more important. This article breaks down HRIS and the best software for the job. Read More