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Do you know who your business's buyer personas are? And if so, how much do you know about them? Here's 6 suggestions to improve your personas and make them better. Plus FREE TEMPLATE. Read More

If you are new running a small business, you may feel overwhelmed and stressed out. Adjusting to your business will take time. It won’t happen overnight.

That first year in business is the most stressful. Having to rely only on yourself to generate an income is scary! You may wonder where your c Read More

Many startup founders I know avoid establishing a formal advisory board or board of directors for as long as possible, with the excuse that this is just another burden, or it has more risk than value to the founder. In my experience, just the opposite is true, since outside experts with the right e Read More

Learn more on what brands should do during the pandemic to serve and grow their customer base, mitigate the risk, and provide well to the people. Read More

By the time you finish reading this post, you're going to know how franchising works, just by adding water. What? Read what Jerry told me. Read More

With the world going online, a digital marketing strategy is a key you need to drive your business to success. Here are a few reasons that show you the importance of digital marketing and why you need to plan your strategy. Read More

Throw a stone in the internet marketing community, and it will land on a course that will teach you exactly how to drive that traffic and get the conversions.

But once you’ve got subscribers joining your list – now what do you do? Read More

Here are your top 10 B2B marketing tips for 2020. One of the strategies includes the use of B2B technology. The tool recommended is free. Read More

Do you market to email lists? Three advantages of using targeted email lists and one disadvantage. The difference between email lists and targeted email lists. Read More

Tech Tools to Help Personalize Marketing Campaigns

80% of shoppers are more likely to buy from companies that personalized marketing campaigns for their customers. Read More