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We discuss why you need to focus first and foremost on your customers rather than relying on a social strategy that puts all your eggs in one basket. If you strategise properly with the long-term in mind then you’ll surely see your business grow online. Read More

It’s not clear at this moment where the web designing industry is heading. One group of designers, who are savvy with coding (it’s better to call them developers) prefer designing in the browser whereas another group sticks to photoshop based designing. Read More

Cash flow problems aren’t entirely out of your control—and they’re not unpredictable, either.
Proper budget forecasting coupled with an understanding of symptoms that might indicate cash flow problems are in your future can help you protect your business. Read More

Now, modern businesses are capitalizing on the enchantment of this common childhood tradition by jumping feet first into the storytelling movement in marketing. Read More

“Egad, is 2015 halfway over already?” Yes, it is, and today we’re commemorating the half-year mark by recapping some of the biggest developments from the first six months of 2015. Read More

There's a right way and a wrong way to run a summer business. Learn how to keep things legal at SheOwnsIt! Read More

Independence is one of the main benefits of owning your own business. But as many small business owners have learned, the day to day business grind and tasks involved in running a business can often make you fall back into that uninspiring routine that you thought you were leaving behind at your 9- Read More

This infographic is dedicated to you marketing folks that still haven’t gotten a handle on all of the content marketing basics. Read More

How do you get your subscribers to actually click the links within your emails? How do you take them from casual reader to buyer? How do you capture their attention before your email hits the trash folder? This article will cover 7 tricks to writing emails that actually convert. Read More

Do you have a complaint about Net Neutrality? Remember the name Parul P. Desai. Desai was appointed by the Federal Communications Commission recently to serve as ombudsperson to field Net Neutrality complaints and questions about open Internet access. Read More