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Your website is a vital investment because it's essentially your storefront in the digital world. Learn the key to successful business website design! Read More

As social media platforms multiply constantly, brand managers are now responsible for keeping a consistent brand voice across the board, no matter what the platform. How do they do it? We’re glad you asked. Read More

Designing a company logo need not be a daunting task! Learn what to keep in mind when selecting a color palette for your business or company logo. Read More

I get it. You want to work in social media marketing. So does everyone else. On LinkedIn alone, there are 5 million people claiming to be experts in the field. The good news? Job prospects have grown exponentially over the last five years — by 1,357 percent, to be exact. But how do you make yoursel Read More

Love is in the air! In February, those in the wedding industry can look forward to all of the new business coming their way. Lots of couples are sharing their engagement news on social media, so why shouldn’t the wedding business industry use social media to gain clients as well? But how to do that Read More

When a brand loses it connection with its customers, company or constituencies, the solution most often recommended is a “Re-branding” program.

But what if during the research phase you discover that nothing is truly wrong with the brand. How do you re-fresh a brand that really doesn’t Read More