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We all know by now that social media is a valuable part of any online marketer’s arsenal, but many believe that it has little to no value with regards to conversions. However, studies found that four in ten social media users have bought something online after sharing the product on Twitter, Facebo Read More

Here is a product that can revolutionize the way people do restaurant payments. Introducing OpenTable - a service that allows people to pay restaurants through their mobile phones. Read More

Do you want to be able to fully utilize cloud technology? While cloud is generally faster than other technologies, it is really hard to fully harness the technology unless you have a really fast Internet connection. This is where Google Fiber comes in. Get to know more about it here. Read More

Startup content marketing to relevant audience for higher conversions is all about creating compelling content and choosing the right marketing mediums for promotion. It's an undeniable fact that marketing success largely relies on quality of the content you are marketing. Read More

Do you work with bloggers? Are you not quite sure they are a fit for your company? Many of our clients have an initial knee jerk reaction to the term “Mom Blogger.” We tell them all that it’s only a matter of time before they too will jump on the bandwagon. By ignoring this powerful marketing avenu Read More

Do you know that WordPress powers almost 19 percent of the Web? For those who use the blogging platform, it is not surprising at all. While the fully hosted WordPress service offers some serious features and perks, nothing beats going the self-hosted route. One of the major reasons is that you can Read More

This resource guide provides links that will give you a strong foundation for writing great web copy. In order to write effective web copy, it’s necessary to understand the principles of copywriting as a discipline. Read More

Social selling -- it's not just a buzzword anymore. It's a crucial part of how successful sales teams communicate with their prospects.
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While there are many social networks available to nonprofit marketers to increase cause awareness, site traffic, and donations, only one corporate account can exist on each network. This limits your reach to however many brand fans and followers you can generate. Read More

You may have already suspected it, but it is now clear that the harsh Polar Vortex fueled Winter has had a deleterious effect on small business owners and their ability to meet projected goals in the new year. Here's more on the trend and what small business owners should be prepared to deal with g Read More